Effective Date: January 1, 2025
Last Updated: January 1, 2025
Middleton Family Dentistry (“we,” “our,” “us”) respects your privacy and is committed to protecting your personal information. This Privacy Policy outlines how we collect, use, disclose, and safeguard your information when you visit https://middletondentistry.com (“Website”) and interact with our services.
By using our Website, you consent to the practices described in this Privacy Policy.
1. Information We Collect
We collect the following types of personal information:
1.1 Information You Provide to Us
When you use our Website or services, you may provide:
- Personal Identifiable Information (PII): Name, email, phone number, date of birth, mailing address.
- Medical Information: Appointment requests, health conditions relevant to dental services, and insurance details.
- Payment Information: If you make payments online, we may collect billing information (via secure third-party payment processors).
1.2 Information Collected Automatically
When you visit our Website, we may collect:
- Device Information: IP address, browser type, operating system.
- Usage Data: Pages visited, time spent, clicks, referring site.
- Cookies & Tracking Technologies: We use cookies, pixels, and analytics tools to enhance your browsing experience.
1.3 Information from Third Parties
We may receive information from third-party service providers, business partners, or dental insurance providers.
2. How We Use Your Information
We use your information to:
- Provide Dental Services: Schedule appointments, verify insurance, and deliver patient care.
- Improve Our Services: Analyze website performance, diagnose technical issues, and personalize user experience.
- Communicate with You: Respond to inquiries, confirm appointments, and send service-related messages.
- Marketing & Promotions: Notify you of special offers, newsletters, and dental care tips (only with consent).
- Security & Compliance: Prevent fraud, comply with legal obligations, and protect patient information.
3. How We Share Your Information
We do not sell, trade, or rent your personal information. We may share your information with:
- Service Providers: Secure third parties for appointment scheduling, payment processing, and analytics.
- Healthcare Providers & Insurance Companies: If required for treatment, billing, or insurance claims.
- Legal & Regulatory Authorities: If required by law, court order, or to prevent fraud.
4. Data Security & Protection
We implement industry-standard security measures to protect your personal information, including:
- SSL encryption for data transmission.
- Secure servers with access control.
- HIPAA-compliant patient data handling.
However, no method of transmission over the internet is 100% secure. Please take precautions when sharing personal information online.
5. Your Privacy Rights
You have the right to:
- Access & Update: Review or update your personal information.
- Opt-Out of Marketing: Unsubscribe from emails and promotional messages.
- Request Data Deletion: Request deletion of your personal data where applicable.
To exercise your rights, contact us at office@middletondentistry.com.
6. Cookies & Tracking Technologies
We use cookies to improve your browsing experience. You can manage cookie preferences through your browser settings.
Types of Cookies We Use:
- Essential Cookies: Required for Website functionality.
- Analytics Cookies: Help us understand website traffic (Google Analytics).
- Marketing Cookies: Used for personalized ads and promotions.
You can opt-out of Google Analytics tracking here.
7. Third-Party Links
Our Website may contain links to third-party websites (e.g., insurance providers, social media). We are not responsible for their privacy practices. Please review their policies before sharing information.
8. Children’s Privacy
Our Website is not intended for children under 13. We do not knowingly collect personal information from minors. If you believe a child has provided us with personal data, please contact us to remove it.
9. HIPAA Compliance
Middleton Family Dentistry complies with the Health Insurance Portability and Accountability Act (HIPAA) regarding the protection of patient health information. To learn more, refer to our HIPAA Notice of Privacy Practices online or available at our offices or by request.
10. Updates to This Privacy Policy
We may update this Privacy Policy periodically. The latest version will always be available on our Website with the “Last Updated” date at the top.
11. Contact Us
If you have any questions about this Privacy Policy, please contact us:
Middleton Family Dentistry – State Boulevard Location
4302 East State Blvd, Fort Wayne, IN 46815 – (260) 484-3136
Middleton Family Dentistry – Dupont Road Location
5050 Great Oak Ct, Fort Wayne, IN 46825 – (260) 490-3495
Email: office@middletondentistry.com
Website: https://middletondentistry.com